Latibras Insurance
A Portuguese-first insurance website for Brazilian and Latino families in the U.S., built in three languages with a guided quote flow and a directory of Portuguese-speaking doctors.
Services
Tech Stack
Friction Point
Latibras serves Brazilian, Hispanic and international families who need health, auto, home, dental, life and retirement coverage in the U.S. and prefer to handle it in their own language. The site had to explain eight insurance lines in Portuguese, English and Spanish and turn that interest into quote requests the agents could act on.
Conversion Architecture
Zarp built a Next.js site with next-intl and fully localized URLs: Portuguese at the root, English under /en and Spanish under /es, with 8 product pages in each language. A three-step quote flow collects contact details with WhatsApp, the coverage wanted and who needs it, then sends a qualified lead to Zarp's lead API. A directory of 48 Portuguese-speaking healthcare providers in Miami, Orlando, Tampa, Fort Lauderdale and Boca Raton, marked up with Physician schema, gives families a practical reason to come back. The blog carries 51 articles across the three languages, and per-language Open Graph images and hreflang tags round out a 99-URL site.
